Peter Hames

What if we could replace the molecule with the algorithm?

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About Peter Hames

Peter Hames is co-founder and CEO of Big Health, a company creating "digital medicine" - fully automated, software-based cognitive and behavioral techniques that are backed by clinical evidence. Peter is an NHS Innovation Fellow, and holds a Masters in Experimental Psychology from Oxford University. It was his own experience of insomnia, and how he overcame it, that inspired him to found Big Health and create Sleepio, a digital sleep improvement program that is currently available to over 12 million people through partnerships with US employers and the UK’s National Health Service (NHS).

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About This Idea

Big Health’s purpose is to help millions back to good mental health using digital therapeutics — fully automated behavioral programs backed by world class scientific evidence. Big Health’s lead products are Sleepio™ for helping individuals address poor sleep and Daylight™ for helping individuals address worry and anxiety. Designed by leading clinical experts, Big Health’s solutions are based on cognitive and behavioral techniques and have been evaluated in 33 peer-reviewed research publications, including 10 randomized controlled trials. With offices in London and San Francisco, Big Health’s products are available through multinational employers and major health plans, covering over 12 million people.

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